From 27 to 31 May 2025, a UFMA trade mission took place in Toronto, during which SFE “Forests of Ukraine” presented its own-manufactured products. Initial negotiations on potential export contracts began already during the event.

 

The company’s participation in the exhibition was initiated by Markiyan Vytvytskyy, a member of the Supervisory Board of SFE “Forests of Ukraine,” who serves as Vice President, Chair of Innovation and Technologies Committee of the Canada-Ukraine Chamber of Commerce (CUCC).

 

“At SFE “Forests of Ukraine”, there is significant potential in the field of non-timber forest uses, particularly in the production of eco‐food products. These are value‐added goods made from natural raw materials—essentially wild‐harvested. Such products generate high interest among Western consumers. Expanding export markets is not only a logical step but also an effective tool for diversifying the enterprise’s revenues,” said Markiyan Vytvytskyy.

 

The event brought together leading Ukrainian food producers, as well as representatives of Canadian retail chains, buyers, and importers. The trade mission was organized by UFMA in partnership with the Canada-Ukraine Chamber of Commerce, with the support of the Embassy of Ukraine in Canada, the international platform Nazovni.online, the Entrepreneurship and Export Promotion Office, and the national Diia.Business project.

 

The Canning Workshop of the Manevytske Forestry Management Unit of the Branch “Poliskyi Forest Office” successfully passed the competitive selection and met all requirements to participate in the mission. This enabled the enterprise to present its products to potential foreign partners.

 

Currently, the export portfolio includes preserves, jams, pureed berries without heat treatment, and freeze-dried products.

 

Eco‐products from Volyn have previously been present in the markets of Canada, Israel, Poland, Germany, and the United States.

 

It is worth noting that Canada was one of the first export destinations for the berry product line.

 

In Ukraine, these products are available at the “Lisovychok” recreational complexes or online at lisovychok.com.ua.